Advertising Techniques That Will Boost Your Business
1.. Advertising Specials: If a magazine offers a “two for one” deal, or a “pay for 3 and get a 4th ad free”, exploit it; it Is free Advertising!
2. Free Listings: Some publications offer to list your name and address Free, if you have got something that you offer “free for the asking” to their readers. This can be a “free sample”, a free list of purchasers; or whatever. Tell publishers what you've got to offer!
3. Print a Pamphlet Offering Tips: List tips or what-have-you, and on the inside pages, or in the back, place some of your own Free ads!!
4. The Piggy-Back Method: Every time you mail a letter or fill an order, place other ads in the envelope; it costs you no more and it is like getting a free ad!!
5. Free “Give-Aways”: These can be pens, rulers; key chains, etc, each with YOUR ad message and address on each one. Give them away and your Free Ad rides along!
6. Your Own Advertiser/Newsletter: Issue it regularly; sell ad space in it and subscriptions to it. They pay for the printing and postage, and YOUR advertisements in it, as well , at no cost to you!
7. Trade Products/Services for Ad Space: If you've got something which a publisher needs , trade what they want, for ad space!
8. Provide Commission Advertisements to Dealers: Your dealers place YOUR adverts over THEIR name! Free Advertisements for your products!
9. Columns; Releases, etc.: Publishers will often print these free, if it's News, or fascinating to their readers! Send notices out to editors and get free adverts in exchange!
10. Share Costs With Others: Correspond with other dealers and mailers. Split costs and quantities with others. Your advertisements go FREE to HIS purchasers, and HIS go free to yours!
11. Offer Your Commission Advertisements to Publishers: They insert them as “mailer/distributor” commission adverts! They cost you nothing and can get you lots of orders!
12. Your Product as a BONUS Item on Another’s Flyer: This may increase the other person’s orders, and YOUR product gets advertised on HIS fliers, etc!
13. Place PIM-50 Phrases in your Ads: This asserts to Publisher: “Insert my ad in your publication and I’ll help distribute 50″ (or more) copies for you. It’s another sort of “trade deal” with publishers.
14. Give a Talk or Seminar: Contact local clubs, and organizations. They always seek outside speakers. After you talk of your business or your product, hand out flyers, etc. It is like getting free advertising!
15. Advertisements on Bulletin Boards: Put up flyers on grocery store, and laundry mat bulletin boards.
16. Make a Rubber Stamp of your Ad: Stamp it everywhere your are able to. Stamp it on envelopes; flyers; etc.
17. Be Listed as a Source in Back of Books: Often writers will want to list references and sources in their books. Get the work out to writers! Look for adverts offering Free Ads!!
18. Discount to “a Friend”: Tell your clients you will give price reductions to anyone they send your way! It’s Word of Mouth advertising; the very best you can get and it is free!
Free advertising is any message that goes out to prospective customers without cost to you! There are tons of methods to get others to spread the word about what you offer! Try these techniques; and you'll get lot of free adverts; which mean more responses and more orders! Come up with some more good business ideas and repeat this process and you'll be running a chain of succesful businesses in virtually no time.
James Helmering’s website has tons of entrepreneurship ideas on his website Entrepreneurs List. You must examine it if you're serious about business.
